WOAM Radio (1350am) is back on the air! Focusing on local talk, news and information, the station is known as “Peoria’s Hometown Radio”. The radio station has been on the air for about two weeks, playing popular music from the likes of The Beatles, The Carpenters, Neil Diamond and Michael Buble. The same type of music will continue to be played.
Beginning this Monday, the popular local radio morning team of Royce Elliott and Roger Monroe will return. The show airs from 6:00am till 9:00am weekdays. More commonly known as “Breakfast with Royce and Roger”, the team returns to the same airwaves that they last broadcast on two years ago. The morning show will feature local celebrities as well as local news, talk and information.
The station will also feature local programming like high school football and basketball. Local news will be offered throughout the day along with weather reports from Meteorologist Mike Spiel. Business news will be heard throughout the weekdays and thirty minutes of farm news will be broadcast Monday through Saturday beginning at 5:30 a.m.
1350 was WEEK-AM way back in the day. In 1965, it became WXCL and adopted a country format which, as the only country game in town for many years, did quite well. In fact, WXCL-AM maintained respectable ratings right up until the descision was made (wisely) to move sister station WKQA-FM to country and change its calls to WXCL, which it still is today but known as 104.9 The Wolf.
Logically, WXCL-AM tried a classic country format for awhile as an older demo partner for its new FM, but later abandoned that. The station went through a series of format and call letter changes trying to find its niche, diffcult for a lower power AM station in a competetive market. It had operated for a few years as WOAM before Kelly Communications went under and the station ceased operations.
I hope the new owners can make a go of it!